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Enter your product details and Erlin generates an optimized description using your brand tone and SEO keywords. You can optionally upload a product image for richer output.

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Two options

Open Content > Create > Product to see two tabs:

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Creating a new product description

1

Select Create New Product

Click the Create New Product tab on the left panel.
2

Enter product title

Type the name of your product. This becomes the heading of the generated description.
3

Add a short product description

Write a one or two sentence summary of what the product is. Erlin uses this as the starting context.
4

Add a detailed description (optional)

If you have more detail (features, specs, benefits), add it here. The more context Erlin has, the richer the output.
5

Upload a product image (optional)

Upload an image from your device or select one from your image library. Erlin analyzes the image and extracts visual details (colors, materials, design elements) to enrich the generated description.
6

Add SEO keywords

Enter the keywords you want the description to target. Separate multiple keywords with commas or add them one by one.
7

Click Generate

Erlin writes the product description using your brand tone, the product details you provided, and any visual information from the image. The result appears on the right panel.

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Updating an existing product

Select the Update Existing Product tab. Enter the product page URL and optionally add a meta title, meta description, and SEO keywords. Click Generate. Erlin reads the current page content and produces an improved description written in your brand tone.

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Product images

Erlin can analyze product images to extract visual details that make descriptions more specific. Two ways to provide an image:
  • Upload from device: drag and drop or click to select a file
  • Select from image library: browse previously uploaded images
When you provide an image alongside a short product description, Erlin identifies visual attributes (shape, color, material, style) and weaves them into the generated text.

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What Erlin generates

The output is a product description that includes:
  • A title optimized for the target keywords
  • A full description written in your brand tone
  • SEO metadata (when applicable)
The generated description appears in the right panel. Copy it to your product page or use it as a starting draft.

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Prerequisites

Brand tone must be set up before Erlin can generate product descriptions. If tone data is missing, Erlin shows a dialog prompting you to generate your brand tone first via Brand > Tone.

Collection

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Article

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Library

View and manage all generated content.