> ## Documentation Index
> Fetch the complete documentation index at: https://docs.erlin.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Competitors tools

> Tools for seeing which brands dominate AI responses alongside yours and tracking specific competitors.

Ask Claude who your competitors are in AI search and Erlin shows you. These tools pull the competitor leaderboard from your visibility scans and let you favorite up to five brands for ongoing monitoring.

## See your competitors

### Competitor leaderboard

`erlin_get_competitors` · **Read**

Returns a ranked list of brands that appear in AI responses for your tracked prompts, ordered by share of voice. Each competitor shows: rank, brand name, domain, share of voice percentage, visibility score, mention count, and average position.

```
Who are my top competitors in AI search?
```

Erlin returns a leaderboard of brands that AI platforms mention alongside yours. The default shows the top 10. You can ask for more:

```
Show me my top 20 competitors by share of voice.
```

The leaderboard is generated automatically from your visibility scan results. Erlin detects which brands appear in AI responses to your tracked prompts and ranks them by how often they show up.

***

### Favorited competitors

`erlin_get_favorite_competitors` · **Read**

Shows the competitors you have marked for ongoing monitoring (up to 5 per collection), with their priority ranking.

```
Show me my tracked competitors.
```

Erlin returns each favorited brand name and its priority (1 to 5, where 1 is highest). Favorited competitors appear highlighted in reports and slash commands like `/erlin_competitor_deep_dive`.

***

### Favorite a competitor

`erlin_add_favorite_competitor` · **Write**

Adds a brand from the leaderboard to your favorites list for ongoing tracking. You can track up to 5 competitors per collection and optionally set a priority (1 to 5).

```
Add Salesforce as a tracked competitor.
```

Erlin confirms the brand was added to your favorites. To set a priority:

```
Add HubSpot as a tracked competitor with priority 2.
```

Favorited competitors get highlighted in your leaderboard and appear in weekly visibility reports.

***

## Related

<CardGroup cols={2}>
  <Card title="Visibility tools" icon="eye" href="/mcp/visibility-tools">
    Run checks and read your visibility dashboard.
  </Card>

  <Card title="Analytics tools" icon="bar-chart-3" href="/mcp/analytics-tools">
    Pull GA4 and Search Console data into Claude.
  </Card>
</CardGroup>
